El amor es ciego

Love is blind, Timpers shoes are not.

How many times have you had your heart broken? When we share our life with another person we idealise them, put them on a pedestal and even stop looking at all their red flags. Suddenly, that person is perfect. We forget about how messy he/she is, about those weird quirks and about that time he/she got upset about that silly thing that made you happy. Love is wonderful, one of the best feelings in the world. But it blinds us.

When the blindfold falls from our eyes, we all think: 'Why didn't I see that before?

That's how many of us start looking at our horoscopes to see if our crush will be compatible with us or if we will have a moment of good fortune in love as we enter Mercury retrograde. Others consult the tarot directly about their future in love.

As it is impossible to know if what the cards say will be real, Timpers brings you the tarot with which your crushes will never break your heart.

This work is only a digital campaign proposal for the brand and in no case has been a real commission or project with Timpers.

Communication action

Creation of a microsite elamoresciegogotimpersno.es

In this microsite, as an interactive game, the user will decide his/her destiny as he/she selects cards from the Timpers deck. Before starting the game, the user will have to enter his/her name (to make a totally personalised experience, where the website addresses him/her) and their e-mail address.

The card displayed will be totally random and will give rise to different proposals of flirtations that will be compatible with the user's personality.

By participating in this game, you enter the competition for a totally blind experience. The prize will be a dinner with a companion at 'Dans le Noir', a sensory restaurant in Madrid, where the whole evening takes place in complete darkness. The winner will also receive a pair of slippers of their choice.